/linked/2017/08/29/iphone-launch-12-sept

Comments

anonymous:
> The trick Apple needs to pull off here is making all three new iPhones look new and exciting. Calling D22 the special 10th Anniversary iPhone makes the 4.7- and 5.5-inch models seem non-special.

So if the iPhone 7s doesn't have a dual-lens rear camera, how will they make it seem new and exciting? 25% faster processor?
7:02 pm — Tuesday, 29 August 2017
anonymous:
But you didn't bet on it. Or any other date.
7:26 pm — Tuesday, 29 August 2017
Gruber the Booger:
>That’s the date I would have bet on.

But didn't. Because Gruber is completely out of the loop and knows nothing anymore.

>The Journal’s sources may not know where it’s being held

Obviously neither does Gruber. But nice try at deflecting the fact that Gruber knows fuck-all.

>but Apple does.

Well no fucking shit Sherlock. Fantastic insight to mention that a company knows where they are holding their own event in two weeks. What a genius Gruber is. Apple knows where they are holding their own event! You heard it here first folks!

>But it leaves me hanging where I should book a hotel room.

How about you cry us a river. Or maybe, just maybe get some scoops instead like you used to.

Nobody cares and no one comes to DF for up to date information anymore. As far as I can tell we all come here to make fun of a useless has-been and poke shit at each other.

Gruber really is washed up these days.

This post of his is really sad. Like take-it-out-behind-the-barn-and-shoot-it sad.

It's time to put Gruber out to pasture. He offers nothing of value anymore and has been fully replaced by Gurman and others.
8:40 pm — Tuesday, 29 August 2017
Grubhub:
@Booger

Completely agree, and I think the only reason I come back to this blog is to see if he has retired yet. How does he manage to continue writing with zero information?
8:54 pm — Tuesday, 29 August 2017
webOS & BB10 4ever:
I don't think the showcase phone will be called the 8. It would mess up the nomenclature on the successors to the 7s and 7s Plus. My money is going on iPhone Pro. I see this as Apple's flagship phone to compete against the Samsung Note 8 and other flagships.
9:36 pm — Tuesday, 29 August 2017
anonymous:
> But it leaves me hanging where I should book a hotel room.

We almost forgot how important you are!
9:52 pm — Tuesday, 29 August 2017
anonymous:
Someone a while back did the numbers and estimated the tidy sum Gruber makes just off display ads. How about book 2 rooms and cancel one when your little birdie tells you where thousands of other bloggers will be on the same day.
9:57 pm — Tuesday, 29 August 2017
ano:
Isn't anybody going to comment on Gruber's obnoxious affectation of using the codename "D22" like an unhinged petulant fanboy?
11:35 pm — Tuesday, 29 August 2017
Culturally appropriated:
The iPhone Decade edition: 10 years young and loving it!
2:10 am — Wednesday, 30 August 2017
toolshed:
There are few things I detest more in tech than the "Pro" label. It felt hopelessly dated and stupid in 1993, so to use it now is beyond ultra lame. Still, Californians have no sense of these things.
4:40 am — Wednesday, 30 August 2017
it won't be Pro:
finally! the iPhone Air!
6:19 am — Wednesday, 30 August 2017
Gruber the Booger:
Who is making the screens for the new iPhone?

Samsung.

>They’re not launching D22 this year because it’s the iPhone’s 10th anniversary. They’re launching it this year because it’s ready.

No. Samsung is ready and willing to supply the screens. Last year. In their own phones. Apple is yet again late to the game.

>If it had been ready last year, they would have launched it last year.

But Samsung did launch it. Last year.

Apple continuously sells last years technology at tomorrows prices.

Good on em.

Be proud that Apple charges more for less. Profit margins are what serves the corporation and not the consumer.

Be proud like Gruber to ask for an expensive device. Overcharge because Apple.

I hope that they charge $10,000 for the new phone because Gruber wants it that way.
7:13 am — Wednesday, 30 August 2017
Grubweiner:
Booger... The fact that Samsung launched a combustible phone totally undermines your argument. Apple were not really last year because they are producing something of a notably better quality.
12:10 pm — Wednesday, 30 August 2017
ano:
Their ARKit API along with forthcoming 3D depth sensors is ahead of the pack and setting trends.

Everyone else is playing catch-up, as can be evidenced by Google's mediocre looking "ARCore" announced yesterday in a rush.
12:26 pm — Wednesday, 30 August 2017
Gruber the Booger:
Grubweiner,

Batteries are not screens.

The battery issue was both embarrassing and dangerous. I don't know how Samsung could ever recover from such a disaster. But they did.

But we are talking about screens here. Samsung is the leader of the pack in screens both in technology and the ability to manufacture enough of them.

Apple is the leader of the pack in other ways, like chip design. Their mobile chips constantly blow away the latest from Qualcomm, Samsung, and others.

But we aren't talking about chips, or batteries. We are talking about the screen. D22 remember?
2:54 pm — Wednesday, 30 August 2017
Enough Already:
really annoyed by Gruber's "I would have bet" line.
5:47 pm — Wednesday, 30 August 2017
anonymous:
Wow, it's true -- he's got nothing, not even where the event is going it be.
5:51 pm — Wednesday, 30 August 2017
John Gruber:
Also, which restaurants will I need to make Open Table reservations at? (Full Disclosure: Open Table is not a sponsor, I just genuinely enjoy making reservations through their native app!)
6:08 pm — Wednesday, 30 August 2017
Anonymous®:
The OLED thing is a production capacity problem - even the mighty Samsung can't produce the numbers yet to supply a device with sales as massive as the iPhone.

As soon as all the lines are changed over, every god damn thing ever will have a cheap, flexible OLED screen on it. Yosemite!? Probably.
7:05 pm — Wednesday, 30 August 2017
it won't be Pro:
A little birdie at the WSJ had told me that Apple is going to launch a new smartphone! at an event!

I can reveal this exclusively to Daring Fireball readers!
11:05 pm — Wednesday, 30 August 2017
So Fucking Clever:
@Booger. I get it now. you're mad because you come here for scoops. Well, you better start eating Raisin bran because this place is scoop free since, basically, his podcast dropped Dan B. he puts scoops there because no one can call him on them as easily and his ad rates are even higher over there somehow.

4:28 am — Thursday, 31 August 2017
Grubweiner:
Booger - you cannot pigeon hole the Samsung's battery issues in that way. If that is the level of quality control they apply on batteries, it's fair to say the same quality applies to all their other components. For example, people experienced burn-in issues with the Samsung AMOLED screens. My point is that we don't see these issues on the iPhone.... and that is presumably something which takes a bit more time to get right. Gruber's point is valid.
7:10 am — Thursday, 31 August 2017
Gruber the Booger:
So Fucking Clever,

Great line about 2 scoops. Well played.

Grubweiner,

Please spare me the idea that Apple has no quality control issues. There is not a company on this planet with a perfect track record.

>If that is the level of quality control they apply on batteries, it's fair to say the same quality applies to all their other components.

No it is not fair to say. If that is your logic and way of thinking I can't possibly argue or discuss with you.

By your logic a company may have a problem. Therefor that makes every single product or every single part in every other other product said company produces suspect.

Think about what you are saying.

By your logic you should never use any product produced by any company that has ever had a problem.

No company is flawless and Apple is no exception. Samsung is certainly no exception.

If you don't want to have a Samsung screen or any other Samsung parts I suggest avoiding the latest greatest top-of-the-line iPhone this fall.

In fact, while you are refusing to purchase the flagship iPhone with a Samsung screen, you might as well avoid Samsung memory, SSD's, chips or anything else manufactured by Samsung in all of your flawless and precious Apple devices because of the battery fiasco.

After all, that is where your logic would take you.
9:58 am — Thursday, 31 August 2017
anonymous:
I wonder of Gurman's latest scoop caused Gruber to retire.
11:46 am — Thursday, 31 August 2017
anonymous:
of = if
11:46 am — Thursday, 31 August 2017
Grubweiner:
Booger - good response - but my implication was that Apple would quality control their whole product, even those components sourced from Samsung.

You do have a point that Apple have had their own issues (for instance Antennagate). However, it seems clear Samsung are a bit keen to rush their hardware out of the door rather than a more measured approach taken by Apple. This measured approach does have the flip slide of tending towards older technology. I don't think you can totally deny this.
12:26 pm — Thursday, 31 August 2017
ass:
Busy week for ol' grubnuts eh?
12:50 pm — Thursday, 31 August 2017
Gruber the Booger:
Grubweiner,

I do agree with you there.

These days Apple in general let someone else cut the Edge with the latest hotness (puns intended).

By and large Apple leans toward the tested, tried and true. You are also correct they get the top pick of the bin when purchasing dozens of millions of parts.

As the consumer it's nice to have both kinds of companies. By and large we benefit. Although I draw the line at not being able to board an airplane, nor do I like to pay tomorrows prices for last years device.

To be fair Apple has become more competitive on prices for phone memory and online storage.
2:47 pm — Thursday, 31 August 2017
My Optional Name:
>Apple continuously sells last years technology at tomorrows prices.

>Apple is the leader of the pack in other ways, like chip design. Their mobile chips constantly blow away the latest from Qualcomm, Samsung, and others.

I'm sensing a contradiction here.

>The OLED thing is a production capacity problem - even the mighty Samsung can't produce the numbers yet to supply a device with sales as massive as the iPhone.

This is what I was going to say. Well most of it. Samsung may well be ready NOW to produce the numbers that Apple needs, but they sure as shit weren't ready when they first introduced the screens at these pixel densities. Perfecting the manufacturing process doesn't mean you magically have the capacity to produce tens of thousands of units right off the bat. You have to overhaul/replace the existing equipment, if not build new factories. If new raw materials are involved, you have to secure the supply of them. And so on. So naturally, until they can ramp up production, they are going to make what they can and for themselves first. Be their own guinea pigs, perhaps.
5:06 pm — Thursday, 31 August 2017
Gruber the Booger:
My Optional Name,

>I'm sensing a contradiction here.

You are smart enough to wrap your head around how a company can lead the pack in one area and lag in another.

Apple's mobile chip designs are tops. But Apple can lag in other areas and are sometimes left in the dust.

Samsung makes some great hardware, but their software is often shit.

Look at Tesla. They make one of, if not the fastest four-door family sedans in the $110,000 price range.

The P-90 while extremely fast, especially in a straight line, lacks the fit and finish of other luxury automobiles in that price range.

Sit in just about any other luxury car in that price range and prepare to be disappointed in Tesla's lack of attention to detail, fit and finish.

Sorry if coming to an Apple blog and not drinking only Apple juice confuses you or challenges your narrative.

I use products, not companies. And I call shit like I see it. I not only hope, but think you are smart enough to do the same.

Regarding production capacity, it is more of a chicken and egg issue today. Samsung has been producing OLED for years now. They have the ability to make the goods if there is a buyer.

If a customer the size of Apple wanted to buy Samsung OLED screens last year or the year before, or even the year before that, Samsung would have ramped up production to handle it.

It's 2017 not 2010. Production capacity and screen burn-in are not nearly the issues they were 7 or 8 years ago.
8:24 pm — Thursday, 31 August 2017
anonymous:
Is he going to change his post when they call it the Anniversary Edition?
10:53 pm — Thursday, 31 August 2017
makes sense:
things go fastest in a straight line?

What have you got against rotary saws?
12:39 am — Friday, 1 September 2017
Gruber the Booger:
>What have you got against rotary saws?

You shut your god damn mouth.

I use my giant meaty clackers like a real American man. Chuck Norris style.

Plugged into 220 volts and once they are up to speed, there is no material natural or man-made that my balls can't cut.
2:40 pm — Friday, 1 September 2017
My Optional Name:
>You are smart enough to wrap your head around how a company can lead the pack in one area and lag in another.

Of course I am. You gave no impression from the first quote that you were that smart though. You made up for it later, so I'll attribute it to you just frothing at the mouth before thinking it through. Something I'm guilty of myself from time to time, I should add.

Speaking for myself, if I had to pick between the best screen of the day married to less-than-the-best hardware with shitty software, versus cutting edge hardware with a mostly-great OS married to a less-than-state-of-the-art-but-still-damned-nice screen, I'll just take the latter and pay more for it.
3:20 am — Saturday, 2 September 2017
Gruber the Booger:
My Optional Name,

You are right I was a bit more frothy than I should have been.

>Speaking for myself...

These are the choices we get to make as consumers. Which by and large are a pretty good selection these days. It's difficult to make a horrible choice at just about any price point compared to a few years ago. Exploding phones not withstanding.
2:06 pm — Saturday, 2 September 2017
Leave a Comment
To leave a comment, install the Safari extension!